Why Pattern?

Pattern’s mission to be the world’s leader in eCommerce has been at the heart of the company since the beginning. Years of experience in guiding companies to explosive growth on platforms like Amazon, Walmart, eBay, and others have helped us design a winning eCommerce process that is second to none. This process drives our partners’ progress from the inventory purchase phase all the way to fulfillment and global expansion. Does the model work? Our 98% customer retention rate says that it does.

Is the role of Digital Advertising Strategist at Pattern a good match for you?

If you have experience in managing Amazon advertising and have used ad types such as Sponsored Products, Sponsored Brands, Sponsored Brands Video, Sponsored Display, and/or DSP, then yes. If you haven’t ever heard of these before but you are a digital marketer who has worked in-house or for an agency and is used to managing client relationships, then the answer is also yes.

As a Digital Advertising Strategist at Pattern, you’ll be responsible for building and executing the digital advertising strategy for your clients. This includes driving external traffic to Amazon through the use of PPC and display campaigns. However, “80% of your time will be devoted to paid efforts on Amazon”. Advertising is one of the main levers we pull to grow a brand on Amazon, Walmart, eBay, etc., which is why so much trust and importance is placed in this role. Your ultimate responsibility lies in driving quality traffic and new customers to your clients’ products by securing prominent paid placements on these websites.

We’re looking for someone who is hungry to learn how to succeed on Amazon. One of the prized abilities we seek in hiring candidates is clear communication and the ability to share relevant data with partners so they can understand its significance; You will be joining a dynamic and knowledgeable team and our goal is to have you be an asset to the organization and further your career’s ambitions and goals. And don’t be afraid to ask questions - we are here to help you and there is a structure in place to get you up to speed.

Core Responsibilities:

  • Manage and delegate the creation of PPC and display campaigns across Amazon, Walmart, Google, Facebook, etc.
  • Perform market research to build tailored and relevant full-funnel strategies for clients
  • “Manage client relationships” by meeting regularly to review performance, negotiate advertising budgets, and discuss strategy ideas
  • Research and test effective keywords, bidding strategies, and ad copy to catalyze traffic and sales velocity
  • Collaborate with the brand management team to align advertising goals with the internal ambitions set by our partners

Prerequisites:

  • Bachelor’s degree in Marketing, Business, or a related program
  • 2+ years of experience in digital marketing, preferably in paid search and display advertising (Google Ads, Facebook, etc.)
  • Demonstrable Excel knowledge, data analysis, and problem solving skills
  • Prior experience in managing client relationships and communicating with key internal & external stakeholders
  • Demonstrable quickness in learning new things and a “self-starter” mentality

Preferred Qualifications:

  • Working history with the Amazon advertising platform and third party tools like Helium 10, Pacvue, Viral Launch, etc.
  • Knowledge of advanced bid automatic tools, such as Marin or DS3
  • Skills in web analytics and relevant attribution models

So, what’s in it for you?

By joining Pattern, you will become part of the fast-paced and ever-changing landscape that is eCommerce. Working within this industry has become more relevant than ever before and the experience you will gain from working with us is guaranteed to take your career to new heights.

We realize that there is more to your life than work, which is why we’ve covered all the bases to ensure our employees’ work-life satisfaction. When you become a Pattern employee, you join a family. As such, you’re entitled to the following comprehensive set of benefits:

  • Unlimited Paid Time Off
  • Paid Holidays
  • Onsite Fitness Center
  • Competitive Pay
  • Health, Vision, and Dental Insurance
  • 401(k)
  • Company Paid Life Insurance
  • Casual Dress Code

(Pattern provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability, status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.)